Exploring Tasmania...Who is James Boag?

James Boag beer has had some pretty racy ads over the years.

James Boag's Premium Lager is a European style lager brewed from the finest quality pilsener malts.  This beer is fermented at a lower temperature than most Australian lagers and employs an extended maturation period.  These combine with a mixture of kettle and late hopping to yield a crisp, pale lager that perfectly complements fine food.

You can experience a tour of J Boag and Son brewery in Launceston, Northern Tasmania.  James Boag commenced his brewing tradition on the banks of the Esk River in 1852.

During a tour of this brewery you'll see all the processes that produce this amber liquid.  At the end of the tour you can enjoy tasting four award-winning beers matched with King Island cheese.

In the spirit of exploring Tasmania, we have a six pack of this delectable beer to give away.

To enter, simply become a follower and leave a comment with your favourite holiday destination.  A winner will be drawn next week.  Good luck!

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